\begin{document}

Some text with reference \cite{Video_reference}.

Another text with another reference to same source \cite{Video_reference}.

% Rest of your document

\bibliographystyle{ieee}

\bibliography{references.bib}   % Make sure you have your references.bib file

\end{document}

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In your references.bib file you put all your references.

Using "@article" is very common

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references.bib file example:

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@online{Video_reference,

    title   =   {"How to treat loved ones"},

    URL     =   {"https://www.youtube.com/watch?v=dQw4w9WgXcQ"}

}